Ok, admittedly I’m in the “I hate instagram” camp. Not so much because of the effect itself but because that all anyone seems to use anymore for social posting. Find a new plug-in/filter, PLEASE!
However, even though I’m sick of instagram I do love to play with plug-in filter programs. One I recently got to mess with was Snap Art 3 from Alien Skin. Like any plug-in program, the defaults went straight out the window and I dug into the customization. With Snap Art 3 the customization options are amazingly detailed. Lots of options and masking. That bears repeating, MASKING! Check out my full Snap Art 3 review at About.com Photography.